I didn't have too many questions about my current writing at this point as all I was doing was still writing after having just found a structure. The questions I did have were to help me further down the line.
Case Studies
Case Studies
- What is a case study
- How should I incorporate them?
Tutor's Comments
- Discussed structure
- Chapter Three - visual study
- Communicating the title further
- Keep note of word count
It was suggested to have at around 4 Case Studies on UK supermarket brands. Think about what my primary research it going to be, controlled tests, focus group, blind tests or questionnaire? Also think about the title/question. What are you trying to discover or explore?
Additional Notes
I was told to consider the practical element and have it show quantitive evidence of the strategies I'm discussing.
Additional Notes
I was told to consider the practical element and have it show quantitive evidence of the strategies I'm discussing.